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Digital marketing specialist Jobs in Lugano

Zuletzt aktualisiert: vor 1 Tag
Manager Key Accounts (M / F / D) - Cluster Central - Ochsner Sport, SportXX, Manor - Luzern CH based

Manager Key Accounts (M / F / D) - Cluster Central - Ochsner Sport, SportXX, Manor - Luzern CH based

adidasMendrisio, TI, CH
Mehr anzeigenZuletzt aktualisiert: vor 1 Tag
Mulesoft Integration Specialist

Mulesoft Integration Specialist

Pertemps ERPLugano, Ticino, Switzerland
Quick Apply
Mehr anzeigenZuletzt aktualisiert: vor 9 Tagen
Accounts Payable Specialist

Accounts Payable Specialist

Fincons GroupLugano, Ticino, CH
Quick Apply
Mehr anzeigenZuletzt aktualisiert: vor über 30 Tagen
Regulatry Affairs Specialist

Regulatry Affairs Specialist

PharmiwebLugano, CH
Mehr anzeigenZuletzt aktualisiert: vor 4 Tagen
Sales Specialist

Sales Specialist

Gi Group SAmendrisiotto, Tessin, Schweiz
Quick Apply
Mehr anzeigenZuletzt aktualisiert: vor über 30 Tagen
Responsabile e-commerce (Rif : 1436)

Responsabile e-commerce (Rif : 1436)

3P clc SaglLuganese, Tessin, Schweiz
Quick Apply
Mehr anzeigenZuletzt aktualisiert: vor über 30 Tagen
QA SPECIALIST

QA SPECIALIST

InterimaTicino
Mehr anzeigenZuletzt aktualisiert: vor über 30 Tagen
Quality compliance specialist

Quality compliance specialist

W&W Logo ColoreSvizzera, Ticino, Manno
Mehr anzeigenZuletzt aktualisiert: vor über 30 Tagen
Job in Deutschland : Hochschulabsolvent Digital Transformation (w / m / d)

Job in Deutschland : Hochschulabsolvent Digital Transformation (w / m / d)

EY ifbLugano, CH
Mehr anzeigenZuletzt aktualisiert: vor über 30 Tagen
Kader ReceptionSales-Marketing & Guest Relations Manage....

Kader ReceptionSales-Marketing & Guest Relations Manage....

adsjob.comLugano, Schweiz
Mehr anzeigenZuletzt aktualisiert: vor über 30 Tagen
Social Media Manager

Social Media Manager

DAMIANI GroupMendrisio
Mehr anzeigenZuletzt aktualisiert: vor über 30 Tagen
  • Gesponsert
Head of Online advertising

Head of Online advertising

Manpower SwitzerlandLugano
Mehr anzeigenZuletzt aktualisiert: vor über 30 Tagen
Payments Specialist

Payments Specialist

EFG InternationalLugano, Switzerland
Mehr anzeigenZuletzt aktualisiert: vor über 30 Tagen
Inventory Control Specialist

Inventory Control Specialist

IBSA GroupGrancia, Svizzera
Mehr anzeigenZuletzt aktualisiert: vor über 30 Tagen
  • Gesponsert
New Business Development

New Business Development

Say SocialLamone, Kanton Tessin, CH
Mehr anzeigenZuletzt aktualisiert: vor über 30 Tagen
  • Gesponsert
Senior seo specialist | seo consultant | digital marketing specialist

Senior seo specialist | seo consultant | digital marketing specialist

TechyonCanton Ticino
Mehr anzeigenZuletzt aktualisiert: vor 2 Tagen
Job in Deutschland : Sales Manager Online Marketing

Job in Deutschland : Sales Manager Online Marketing

Sellwerk GmbH & Co. KGLugano, CH
50,00 CHF stündlich
Mehr anzeigenZuletzt aktualisiert: vor über 30 Tagen
E-commerce marketing specialist

E-commerce marketing specialist

Work & WorkSvizzera, Ticino, Luganese
Mehr anzeigenZuletzt aktualisiert: vor über 30 Tagen
REGULATORY AFFAIRS SPECIALIST

REGULATORY AFFAIRS SPECIALIST

ERServicesLugano CH
Mehr anzeigenZuletzt aktualisiert: vor über 30 Tagen
Diese Stelle ist in deinem Land nicht verfügbar.
Manager Key Accounts (M / F / D) - Cluster Central - Ochsner Sport, SportXX, Manor - Luzern CH based

Manager Key Accounts (M / F / D) - Cluster Central - Ochsner Sport, SportXX, Manor - Luzern CH based

adidasMendrisio, TI, CH
Vor einem Tag
Stellenbeschreibung

Purpose & Overall Relevance for the Organization :

  • To drive sustainable market share growth within assigned key account(s) and categories while complimenting and driving adidas strategic growth plan
  • Support the wider wholesale team in driving the digital development of the defined key accounts, seeking to optimize our brand representation, consumer experience and ultimately growing net sales & market share online

Key Responsibilities :

  • To support the development of account strategies, formalizing them by Strategic Account Plans and get sign-off by the direct superior
  • To sell-in and agree on sell-out support and align on Joint Account Plans with SKAM and accounts
  • Monitor sell-out and the order book continuously and ensure reliable and cost efficient supply for the account
  • Monitor and report on customers and competitors activities and propose / initiate / take actions
  • Provide realistic plans and forecasts on customer performance
  • Ensure customer compliance in line with trade agreements
  • Analyze and monitor consumer demand, category trends and the defined key account digital assortment and identify opportunities to help accelerate our brands’ net sales & market share
  • Take ownership of ensuring consistent & premium content for our brands across the defined key accounts and continuously monitor the on-site assortment for availability, visibility and findability
  • Ensure that the content is locally relevant to the target consumer and respective geographies
  • Execute Digital Shelf optimization initiatives in close collaboration with the account’s digital team & the European DPC community
  • Enhance the visibility of the adidas brand across the accounts, tailoring to maximize impact based on the respective specific consumer journey
  • In partnership with analytics, measure key performance metrics and quantify commercial impact based on enhancements and facilitate the forecasting of online sales & growth ambitions across the account
  • Regularly give feedback of the respective account into the Cluster DPC and wider WHS teams to help drive best-practice & consistency in our approach across Europe
  • Showcase expertise in key internal & external environments (e.g. Sell-ins, key account meetings, General Manager / Sales Director meetings, Sales & Marketing meetings etc.)
  • With a focus on the consumer, evaluate how our current digital Go-to-market approach can be optimized to drive mutual benefits & increased efficiencies
  • Working in conjunction with the Lead SKAM, support the development of category growth plans and drive implementation across wider channel
  • Key Relationships :
  • SKAM
  • Wholesale Analytics team
  • Local DPC community
  • Buyers & Merchandisers
  • Respective BU’s
  • Trade Marketing, Brand Marketing, and Sports Marketing
  • Sales Planning, Business Planning, Account Operations, Credit Management, Finance
  • Knowledge, Skills and Abilities :

  • Very good commercial knowledge and business acumen
  • Negotiation skills, self-confident appearance and representation skills
  • Very good strategic and operational skills
  • Very good analytical skills
  • Results-oriented
  • Very good visionary and leadership skills
  • Very good team player with proven ability to work cross-functionally to achieve goals and objectives
  • Ability to influence business partners from other functional areas to build consensus and understanding
  • Interest and experience in managing employees is an advantage
  • Deep understanding of the Swiss marketplace and the Swiss retail landscape
  • Very good interpersonal skills (e.g. communication, negotiation)
  • Mental flexibility, initiative, determination and creativity
  • Fluency in written and spoken English and German is mandatory; knowledge of French is an advantage
  • Digital mindset and very good knowledge of digital commerce and digital media
  • Very good MS Office skills (with a focus on Excel and PowerPoint)
  • Willingness to travel
  • Requisite Education and Experience / Minimum Qualifications :

  • Minimum 3 years of professional experience in sporting goods industry
  • Proven experience within a Key Account Selling Environment
  • University degree in the field of Business, eCommerce or equivalent
  • Experience working with external stakeholders, ideally within the sportswear industry
  • Strong knowledge of local E-Commerce landscape in the sportswear industry