Social & Advocacy Manager (m/f/d)

Join us to create the beauty that moves the world!

As a global leader and Beauty-Tech pioneer, we are looking for passionate talents who want to actively shape our success story. In a constantly changing world, we identify the latest trends, act data-driven, and develop innovations that merge beauty with technology.

Over 86.000 employees in over 150 markets commit themselves every day to turn our vision of a sustainable and forward-looking beauty industry into reality.

At L’Oréal, we live a culture of learning, personal development, and entrepreneurship. We offer our employees numerous opportunities to expand their skills, take responsibility, actively shape their careers, and thus have a positive impact. With our long history of innovation and our commitment to sustainability issues, we set standards for responsible entrepreneurship.

Are you ready to shape the beauty world of tomorrow? Then become part of our team.

The Role:

As Social & Advocacy Manager (m/f/d), you will be responsible for the influencer Marketing our brands. Through targeted cooperation with the most suitable creators, you will shape the brand and drive growth.

Your Tasks:

• Strategic Partnerships: You define the advocacy strategy of the Brands to leverage reach, engagement and mentions, identify top influencers and brand faces, building long-term relationships with them.
• Campaign Management: You plan and execute creative influencer campaigns from A to Z—ranging from always-on activities to major launches. In doing so, you manage agencies and ensure a high-conversion O+O (Online + Offline) integration.
• Performance Analysis: You analyze and evaluate the performance of our activities based on relevant KPIs. Additionally, you create insightful reports and derive strategic recommendations for action.
• Trend Scouting: You keep an eye on current social media trends and new technologies. You develop and implement an innovative influencer marketing strategy for our brand to generate sustainable growth.
• Event Management: You regularly organize digital or physical influencer events to provide exclusive insights into our product world.

Your Profile:

• At least 2 years of relevant professional experience in Marketing with high affinity or experience in Social Media.
• Fluent in German and basic communication knowledges in French, excellent networking skills to interact with the influencers, and flexibility to travel
• Outstanding project management and analytical skills.
• Passion for entrepreneurial action and creativity. The ability to drive change and inspire others.

Our Offer:

• A permanent employment contract in a crisis-resistant, growing market with a comprehensive range of social benefits.
• An attractive and competitive remuneration package as well as a voluntary profit-sharing scheme.
• Individual personal and professional development, a strong learning curve, strong team spirit and an open, cooperative corporate culture.
• Diverse national and international development perspectives.

Diversity, Equity & Inclusion

At L’Oréal, we know that true innovation and creativity arise from diversity. That’s why we actively foster a work environment grounded in diversity, equity and inclusion. We value the unique perspectives and talents of our employees as the key to our success.

Discrimination or harassment of any kind, for example, based on sex, skin color, religion, sexual orientation, gender identity, age, origin, disability, or other protected characteristics, is not tolerated at our company. Diversity and inclusion are firmly embedded in our corporate culture. If you’d like to learn more about this and our initiatives in this area, please visit .