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Strategic Marketing Manager
Strategic Marketing ManagerCTC • Basel and NW Switzerland, CH
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Strategic Marketing Manager

Strategic Marketing Manager

CTC • Basel and NW Switzerland, CH
Il y a plus de 30 jours
Description de poste

Main Responsibilities:

·Develop, monitor and update integrated project plans and schedules so that project time lines are reflecting information from different Workstreams and ensuring that such information are coordinated and logically connected. Establish interface milestones to ensure that every slippage or deviation in the schedule is capture and reflected in the ORP Schedule

Marketing campaigns

·Drive execution of go-to-market strategies and tactical plans to maximize growth of our integrated biologics late stage solution portfolio in line with set business platform objectives.

·Design targeted omnichannel marketing campaigns to engage with specific customer segments with the right marketing mix to raise awareness, generate demand and nurture communities.

·Develop impactful marketing materials and narratives that articulate compelling value propositions using data-driven insights and engaging storytelling

·Execute content development for marketing initiatives aligned with our positioning, brand, marketing and growth objectives such as website development or site open days

·Collaborate with global marketing teams to ensure effective campaign execution. Leverage expertise from other marketing functions as needed.

Sales Enablement

·Develop and maintain sales collaterals, including customer presentations.

·Coordinate the development of sales training tools to empower our sales organization

·Other adjacent areas of contribution such as value proposition, segmentation or offering development could be considered depending on the candidate profile.

Qualifications and Experience:

·Relevant Swiss working/residency permit or Swiss/EU-Citizenship required

·Master’s degree in Marketing or Life Sciences

·5–10 years of professional experience in marketing within a highly regulated industry, ideally with CDMO exposure

·Strong writing and content development skills with attention to detail.

·Project management experience.

·Ability to manage multiple complex initiatives simultaneously and autonomously, delivering results on time while anticipating and resolving challenges to ensure successful outcomes

·Proven cross-functional collaboration skills.

·Agility and adaptability in a dynamic environment.

·Proficient in Microsoft Office Suite and experienced in leveraging AI tools

·Proficient in English language, with strong written communication skills.

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Strategic Marketing Manager • Basel and NW Switzerland, CH

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