Global Marketing Manager nākd. and TREK - Temporary for 7 months

ppb Job description /b /p /ppYour main responsibilities will be: /ppBrand Leadership /pliAct as interim global brand owner for nākd. and TREK. /liliEnsure delivery of annual growth objectives and strategic priorities. /liliMaintain consistent brand positioning and communication across markets. /liliSupport local teams in driving penetration, awareness and brand engagement. /lipInnovation Portfolio Management /pliLead ongoing innovation and renovation projects from concept through launch. /liliCoordinate cross-functional teams to ensure timely execution of agreed pipelines. /liliSupport portfolio optimization initiatives across key markets. /liliMonitor launch performance and identify opportunities for improvement. /lipGlobal Activation Campaign Execution /pliDrive execution of global brand campaigns and marketing initiatives. /liliDevelop and adapt marketing tools, guidelines and activation assets for local markets. /liliEnsure best-in-class brand activation across digital, social media, e-commerce and retail channels. /liliShare learnings and best practices across international markets. /lipMarket Commercial Support /pliPartner with country teams to accelerate growth in focus markets. /liliSupport commercial teams with category insights, sell-in tools and growth opportunities. /liliMonitor brand performance, consumer trends and competitive activity. /liliTrack marketing effectiveness and recommend actions to maximise ROI. /lipStakeholder Management /pliBuild effective working relationships with teams across Marketing, Sales, RD, Finance and Supply Chain. /liliAct as the key point of contact for global nākd. and TREK initiatives. /liliEnsure smooth communication and alignment between global and local stakeholders. /liliPrepare comprehensive handover documentation for the returning manager. /lippb Profile /b /p /ppTo be able to achieve the above and be successful in this role we believe you need to have: /pliA relevant academic background in the form a Master’s degree in a business-focused field. Any additions in marketing are considered a plus. /liliAt least 10 years of experience in strategic brand management within a branded international FMCG environment, giving you the confidence and skills to quickly integrate in the team and pick up your responsibilities. /liliYou have a personal affinity with healthy snacking, allowing you to bring passion and commitment for the products to the table. This passion is strengthened by your skills in bringing ideas to life and ability to build trust and confidence within your stakeholders. /liliYou combine a hands-on attitude with a curiousity to learn with the talent to think strategically and driving results on both short and long-term. /liliYou feel at ease in a multicultural and quickly changing environment, where you are able to collaborate and communicate on all levels. Fluency in English is a must. /li