Coffee Business Manager (m/f/d)

Switzerland (Zurich) Switzerland (Zurich) Sales Hybrid Leaders Coffee is one of the fastest growing and most strategic categories within our 24/7 portfolio. As Coffee Business Manager, you will lead the development of the Coffee Business in the market, shaping category strategy, accelerating commercial growth and building the long-term success of Costa and Vergnano. You will work at the intersection of Marketing, Sales, Customer Marketing, Supply Chain and external partners, translating consumer and customer insights into profitable growth opportunities. This is a unique opportunity to combine entrepreneurial thinking, strategic leadership and commercial excellence to shape the future of our coffee business. bYOUR NEW KEY RESPONSABILITIES: /bliLead the development and execution of the Coffee Business strategy and annual business plan. /liliDefine the vision and 360° plans for accelerating the coffee category, including portfolio, activation strategy, commercial policy, route-to-market, partnerships, resources and operational processes. /liliOwn the end-to-end execution of local coffee plans, ensuring delivery of short-term business objectives while building long-term brand equity. /liliCascade the coffee strategy across the commercial organisation and ensure strong alignment and engagement of key stakeholders. /liliEnable capability development across Sales teams and the wider organisation, embedding coffee expertise and category knowledge. /liliLead Coffee team / HoReCa development through agreements with targeted customers and drive the coffee listing strategy within the At Work channel. /liliCollaborate closely with Costa partners and Group stakeholders to ensure best-in-class execution and sustainable business growth. /liliDrive the innovation agenda by identifying consumer trends, market opportunities and growth platforms, ensuring a healthy innovation pipeline. /liliLead the development of local marketing plans for Costa and Vergnano, defining the most effective consumer activation and media strategies by channel. /liliBuild strong relationships with internal and external stakeholders, including agencies, customers and strategic partners. /liliManage brand investments and budgets, ensuring achievement of business and financial targets. /liliDefine at market level: /liliCosta strategy in terms of products, machines and sub-brand roles. /liliVergnano strategy and development priorities. /liliProduct requirements and local innovation roadmap. /liliPortfolio optimisation and rationalisation initiatives. /liliPricing strategy in alignment with commercial and brand objectives. /liliPicture of Success and execution standards. /liliAnalyse market, customer and consumer insights to identify growth opportunities and drive profitability. /liliEnsure successful launches of new products and categories while promoting best-practice sharing across the organisation. /liliEstablish strong collaboration across Customer Marketing, Sales and other key functions to maximise category performance. /libARE THESE YOUR SECRET INGREDIENTS? /bliEntrepreneurial spirit with a strong drive for results and the ability to make quick, sound decisions. /liliStrong leadership presence, balancing assertiveness with influence and stakeholder engagement. /liliAbility to quickly understand customer, shopper and commercial needs and translate them into impactful actions. /liliPositive change agent with excellent influencing and communication skills. /liliStrong capability to work and lead across cross-functional teams and complex stakeholder environments. /liliProven ability to align people behind a common vision and shared business objectives. /liliStrong team player with excellent collaboration skills. /liliStrong analytical and financial acumen. /liliStrategic thinker with a growth mindset. /liliPassionate and willing to learn "on the fly". /lili5+ years of professional experience in the commercial area of a coffee or FMCG company (e.g. Brand Marketing, Channel Marketing, Sales or Innovation). /liliStrong knowledge of the local market, HoReCa and/or At Work channels. /liliIn-depth understanding of the local coffee market, especially Out-of-Home, with an established network among key stakeholders within the beverage industry. /liApply today and send us your complete application documents including letter of motivation and job references in a single PDF file. We do not consider applications coming in via e-mail. At Coca-Cola HBC, we are an inclusive employer that thrives on diversity. This means our environment provides equal opportunities for all, regardless of race, color, religion, age, disability, sexual orientation, or gender identity. Join us in nurturing a culture where everyone belongs and contributes to our collective success. ppb Benefits /b /p /p Bonus incentives Company car Company phone Development opportunities Discounts Flexible Time Day off for your birthday Wellbeing program