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Sulzer
Head of Product, Solution & Segment MarketingSulzer • winterthur, zürich, Switzerland
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Head of Product, Solution & Segment Marketing

Head of Product, Solution & Segment Marketing

Sulzer • winterthur, zürich, Switzerland
Vor 28 Tagen
Stellenbeschreibung
ph3Overview /h3pSulzer is a leading engineering company with a proud heritage of innovation. Join our global team to grow your expertise and develop innovative solutions that enable a prosperous and more sustainable society. /ph3Role /h3pJoin Sulzer's global Marketing team and shape how a CHF 3.5 billion industrial leader positions its solutions across the world's most critical markets. We are seeking a senior and strategic Head of Product Solution Marketing to lead how Sulzer's portfolio of pumps, separation technologies, services and sustainability solutions is positioned and activated globally. This role will drive commercial growth by developing compelling value propositions, leading go-to-market strategy and enabling Sales across Flow, Services and Chemtech. /ppYou will own the product marketing agenda – spanning portfolio positioning, solution launches, sales enablement and market intelligence – while building a high-performing team and embedding a customer-centric, insight-driven culture across the marketing function. /ph3Responsibilities /h3ulliDefine and own the global product and solution marketing strategy, aligned with Sulzer's corporate strategy and divisional and BU priorities across Flow, Services and Chemtech. /liliDevelop clear value propositions and positioning frameworks for core product lines including pumps, separation technologies, rotating equipment services, bioplastics (PLA) and digital monitoring. /liliLead One Sulzer targeting for priority verticals: water/wastewater, oil gas, chemical processing, energy, food beverage, and green hydrogen. /liliTranslate Sulzer's sustainability narrative — decarbonisation, green hydrogen, CCUS, circular economy — into credible, differentiated market positioning. /liliLead the marketing of solution launch plans for new products, technologies and market entries, coordinating across divisions, regions and functions. /liliEnsure consistent and compelling positioning across all customer-facing channels: digital, events, sales tools, technical literature and campaigns. /liliPartner with Sales and Commercial Excellence to develop sales enablement materials, competitive battlecards, customer case studies, ROI tools and technical value-selling content. /liliDrive differentiated messaging for Sulzer's aftermarket and service offerings, leveraging the expanding global service network and long-term customer partnerships. /liliDefine yearly marketing plans and lead execution of marketing campaigns in alignment with regional and digital marketing. /liliMonitor developments in decarbonisation, industrial digitalisation and sustainable process technologies to identify positioning opportunities. /li /ulh3Marketing Insights /h3ulliWork closely with Product Management to influence roadmap priorities based on market trends, customer needs and competitive dynamics. /liliDefine and monitor opportunities in decarbonisation, industrial digitalisation and sustainable process technologies. /li /ulh3Team Leadership Capability Development /h3ulliLead, inspire and develop a team of product and solution marketers across geographies, fostering a culture of commercial creativity, analytical rigour and customer centricity. /liliSet clear goals, KPIs and development plans for direct reports; build capability in product storytelling, digital marketing and data-driven decision-making. /liliEstablish best-practice processes for product launch, content development and campaign execution across divisions. /li /ulh3Stakeholder Engagement Cross-Functional Collaboration /h3ulliAct as the key marketing interface with Division Presidents, BU Region Heads, VP Sales and Product Management leaders across Flow, Services and Chemtech. /liliWork closely with Corporate Communications to integrate product and solution narratives into employer brand, investor messaging and corporate reputation activities. /liliCollaborate with Digital Marketing and Regional marketing to ensure solution content is optimised for digital channels, SEO and lead generation; manage external agencies and specialist content partners. /li /ulh3Qualifications /h3ulliBachelor's degree in Business, Marketing, or a related field. /lili12+ years' experience in B2B product, solution, or commercial marketing, including senior leadership experience. /liliProven success developing value propositions, portfolio positioning, and go-to-market strategies for complex B2B solutions. /liliExperience in industrial engineering, fluid engineering, rotating equipment, chemical processing, or similar capital equipment industries. /liliStrong commercial acumen, analytical skills, and customer-centric mindset. /liliExcellent communication, stakeholder management, and influencing skills in a global matrix organisation. /liliExperience with CRM and marketing platforms (e.g., Salesforce, HubSpot) and modern marketing approaches such as ABM and digital marketing. /liliFluent English; German is a strong advantage. /liliExperience in aftermarket or service marketing is a plus. /li /ulh3What we offer you /h3ulliAn innovative, vibrant and agile culture /liliAttractive employment conditions excellent social benefits (holidays, pension fund, etc.) /li /ul /p #J-18808-Ljbffr
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Head of Product, Solution & Segment Marketing • winterthur, zürich, Switzerland