Junior Media Buyer - Emerging Platforms

ph3About Tort Experts /h3 pAt Tort Experts, we are redefining the landscape of performance marketing in the legal sector. Our mission is to democratize access to information for individuals who have been injured, connecting them with law firms that can truly advocate for their rights and achieve successful outcomes. As an innovative, vertically integrated legal case acquisition marketing company, we leverage cutting‑edge technology, data‑driven insights, and a commitment to transparency to disrupt the status quo. Joining Tort Experts means becoming part of a dynamic team that is passionate about making a meaningful impact. We foster a collaborative environment where creativity thrives, and every team member plays a vital role in connecting qualified claimants with the representation they deserve. If you’re looking for a workplace where your contributions can truly make a difference, and where innovation meets purpose, Tort Experts is the perfect place for you. /p h3About The Role /h3 pThe Junior Emerging Platforms Media Buyer will support the execution and optimization of direct‑response, lead‑generation campaigns across emerging advertising platforms such as TikTok, Reddit, X (Twitter), Native networks, and other experimental channels. This role is designed for someone with early experience in paid media who wants to develop strong fundamentals in performance marketing, focusing on cost‑per‑lead efficiency, creative testing, and conversion optimization. You’ll work closely with our in‑house marketing team to test and scale new platforms, manage live campaigns, analyze performance trends, and identify opportunities to expand successful channels. This is a hands‑on, numbers‑driven role focused on experimentation and performance results. /p pLocation: Remote /p pDepartment: Marketing /p pReports To: Director of Performance Marketing, Phil /p h3What You’ll Do /h3 pbEmerging Platform Campaign Execution (Lead Gen Focus) /b /p ul liAssist in building, launching, and managing lead‑generation and conversion campaigns across platforms such as TikTok, Reddit, X (Twitter), native networks, and other emerging channels. /li liSupport campaign setup including objectives, audiences, budgets, and placements optimized for CPL and conversion volume. /li liPerform daily performance checks to ensure campaigns are spending efficiently and hitting lead goals. /li /ul pbOptimization Scaling Support /b /p ul liHelp optimize budgets, bids, audiences, and placements under direction. /li liMonitor key direct‑response metrics including CPA/CPL, CTR, CPC, frequency, and conversion rate. /li liAssist with identifying scaling opportunities and underperforming segments. /li /ul pbCreative Testing Iteration /b /p ul liSupport rapid creative testing across hooks, copy angles, formats (video, native, UGC), and offers. /li liHelp organize and rotate creatives to prevent fatigue and maintain performance. /li liProvide performance feedback to creative teams based on data‑driven insights. /li /ul pbReporting Performance Analysis /b /p ul liPull daily, weekly, and monthly reports from advertising platforms and internal dashboards. /li liTrack trends in CPL, lead volume, and efficiency and flag performance shifts early. /li liSupport performance summaries and testing recaps with clear takeaways. /li /ul pbLearning Platform Exploration /b /p ul liStay current on best practices and updates across emerging advertising platforms. /li liResearch and analyze competitor ads and market trends to identify new testing opportunities. /li liActively develop skills in lead‑gen strategy, creative testing, and performance optimization. /li /ul h3Qualifications /h3 ul li1+ year of experience in paid social, performance marketing, or digital advertising. /li liHands‑on experience running campaigns on at least one advertising platform such as TikTok, Reddit, Meta, Google, or similar. /li liFamiliarity with advertising platforms such as: /li ul liTikTok Ads /li liReddit Ads /li liX (Twitter) Ads /li liNative advertising platforms /li liExperience with multiple platforms is a plus but not required. /li /ul liComfortable working with numbers and making decisions based on data. /li liProficient in Google Sheets or Excel for tracking and analysis. /li liBasic understanding of conversion tracking, UTMs, and attribution. /li liFamiliarity with pixels or event tracking is a plus. /li liStrong interest in what makes ads convert, not just how they look. /li liAbility to think in terms of hooks, offers, angles, and messaging. /li liCurious, coachable, and eager to experiment with new platforms. /li liAble to manage daily tasks independently while collaborating with a remote team. /li liComfortable working in a fast‑moving, test‑and‑learn environment. /li /ul h3Benefits /h3 ul liUncapped quarterly profit‑sharing bonuses based on company performance /li li100% company‑paid monthly premiums for Fortune 500 level quality insurance plans for you and any/all dependents (US based employees): ul limedical (Aetna) /li lidental (Guardian) /li livision (Guardian) /li /ul /li li100% company match on any employee contributions to either HSA or FSA flex benefits plans (US based employees): ul li$500 free FSA company contribution, even if $0 employee contribution /li /ul /li li401(k) plan with full company match of up to 6% of salary and no vesting period required (US based employees) /li liUnlimited paid time off with planned role/responsibilities coverage /li liWork‑from‑home equipment budget (at company's discretion) /li liForever remote work environment /li /ul h3Why Join Us? /h3 pAt Tort Experts, we believe in empowering our team members with growth opportunities, a flexible work environment, and the chance to make a tangible impact. If you thrive in fast‑paced environments and are driven, client‑focused, and eager to contribute to our mission of connecting clients with top‑tier legal representation. Are you ready to lead the next wave of growth in legal marketing? Apply today and help us transform access to justice! /p h3AA/EEO Statement /h3 pTort Experts provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This applies to all terms and conditions of employment. /p /p #J-18808-Ljbffr