Paid Social SpecialistEF Education First • Zurich, Switzerland
Paid Social Specialist
EF Education First • Zurich, Switzerland
Vor 30+ Tagen
StellenbeschreibungCampaign Management : Plan, build, and manage paid social campaigns across Meta, TikTok, LinkedIn, Snapchat, Pinterest, and X, ensuring all campaigns launch accurately and on schedule. Optimization : Monitor performance daily, adjusting targeting, bids, and creatives to drive ROI and meet key performance goals. Clear Communication : Partner with internal teams to share campaign insights, communicate performance results, and provide clear recommendations for improvement. Operational Excellence : Maintain consistent campaign naming conventions, accurate tracking setup, and clean data across all platforms for reporting and analysis. Testing & Analysis : Run structured A / B and multivariate tests on audiences, ad formats, and creative assets to continuously improve campaign effectiveness. Documentation : Keep thorough and up-to-date records of campaign setup, changes, budgets, and results to ensure transparency and operational consistency. Cross-Team Collaboration : Work closely with creative, analytics, and media planning teams to ensure seamless campaign execution and alignment with broader marketing goals. Reporting : Produce weekly and monthly performance reports, summarizing results, learnings, and next steps for optimization. Policy Adherence : Ensure all campaigns comply with platform policies, data privacy regulations, and brand guidelines. Experience : 2-3 years of experience managing Paid Social campaigns and expertise in analytics & ad platforms such as Meta Business Manager, Google Analytics, and TikTok Ads Manager Budget Management : Experience managing and optimizing social advertising budgets, including the ability to balance lead volume with cost efficiency and ROI. Creative & Strategic Thinking : Ability to develop and implement effective ad copy and landing page strategies. Strong strategic thinking skills to drive high performance in social campaigns. Cross-functional Communication : Excellent communication skills, with the ability to collaborate effectively with internal teams and present insights and recommendations to stakeholders Discounts on EF programs for Staff, and Staff Friends and Family for all EF Programs Free use of EF Hello : a premium Language Learning App Tuition Reimbursement for continued Education Exciting opportunities for domestic and international travel And much more…
Paid Social Specialist
Zurich Office
At EF Language Abroad, we believe that the world is better when people try to understand one another. Since 1965, we've helped millions of students discover new places, embrace diverse cultures, and gain fresh perspectives.
We offer immersive short-term and long-term language courses and programs across different languages in the countries where they’re spoken.
Are you ready for a dynamic role in a truly international environment?
- The working language of our office is English and only CV's submitted in English will be considered.
Key Responsibilities :
Required Skills and Qualifications :
What EF offers :
At EF Language Abroad we are dedicated to our mission of opening the world through education, harnessing the power of language learning to deepen the connection between people across the globe.
Ready to make a difference while having fun? Apply now!
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Paid Social Specialist • Zurich, Switzerland
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