SEA & Analytics Manager 100%

Group is the leader in the SEA & Analytics Manager industry Group is the leader in the Swiss watchmaking industry. Our group, headquartered in Bienne, owns 16 renowned watch brands present in all price segments. The leading manufacturer of Swiss Made watches by volume, with activities covering design, marketing, and distribution, we also focus on sustainability by integrating an eco-responsible approach within our 150 Swiss production sites. Joining Group means becoming part of a dynamic company with more than 30 subsidiaries worldwide that values and complements our team within our media agency; we are looking for a committed and skilled individual for the position of SEA & Analytics Manager 100%.Job DescriptionWithin our internal media agency, you play a key role in the digital performance of the Group's brands. As a true partner, you assist the brands in defining, deploying, and optimizing their SEA campaigns, closely working with internal teams and partners. Your main responsibilities are as follows : Be the preferred point of contact for the Group's brands as well as commercial and technological partners for all questions related to SEA and analytics. Design, implement and optimize high-performing search engine marketing campaigns (Search, Shopping, Display, YouTube), in line with the brands' marketing and business objectives. Support and advise certain Group brands in the use of analytical tools and in understanding the performance of their campaigns throughout the marketing funnel. Oversee the management of SEA campaigns : monitoring performance, in-depth analyses, and ongoing budget and acquisition lever management. Produce clear and relevant reports for management and formulate data-driven recommendations. Ensure active monitoring of digital marketing trends, advertising developments, and analytical tools to identify new opportunities.ProfileYou are a SEA specialist with solid experience in managing PPC campaigns on Google Ads and Microsoft Advertising, with proficiency for at least two years. Search and Shopping campaigns hold no secrets for you, and you are also comfortable with Display. With an excellent understanding of the marketing funnel, you know how to identify the most relevant levers at each stage of the customer journey and turn data into concrete marketing decisions. You master analytical tools such as Google Analytics, Google Data Studio, and Google Tag Manager, and use them to generate clear and actionable insights. Comfortable in a fast-paced environment, you are recognized for your analytical mindset, curiosity, and ability to be proactive. You communicate fluently in French and possess very good knowledge of English. Your new professional adventure begins here! Choosing Group means being part of a company determined to shape the future. Here, every contribution is valuable and has the potential to influence our shared journey. Within our companies, we appreciate direct interpersonal relationships, which is why we do not allow teleworking.The Group SARue Jakob Stämpfli Bienne 4Contact personFederica Raho jidab27458aen jit0207aen jpiy26aen