Digital Marketing Specialist

Manpower is a leading workforce solutions provider. On behalf of one of our international clients, we are looking for a Marketing Specialist. The role is part of a global marketing organization and works closely with international stakeholders across multiple regions.

Responsibilities

Define and manage global brand strategies for the Weed Control portfolio

Lead brand positioning and value propositions for New Product Introductions

Work closely with Marketing, R and D, Technical, Regulatory, and Regional teams

Ensure global brand guidelines and messaging are applied consistently across markets

Manage the global brand budget and monitor performance

Translate technical and scientific product information into clear brand messages

Track brand performance and recommend improvements

Requirements

University degree in Marketing, Communications, or a related field

Several years of experience in brand management or marketing in crop protection, agriculture technology, chemicals, or a comparable technical B2B environment

Experience with global or regional brand strategies and product launches

Ability to work in a matrix organization and manage multiple stakeholders

Strong organizational and communication skills

Structured, hands-on working style and ability to work under time pressure

Fluent in English

If you are interested in this position, please apply via Manpower. We will be happy to provide further information in a personal conversation.

Eligibility notice

Applicants must be Swiss nationals, EU or EFTA citizens, or hold a valid Swiss work permit.