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Senior Specialist, Campaign & Digital Marketing - Smart Buidlings

Senior Specialist, Campaign & Digital Marketing - Smart Buidlings

Johnson ControlsNeuhausen, CH
Vor 5 Tagen
Stellenbeschreibung

Job description : How will you do it

  • Assist in developing, implementing, and managing marketing campaigns that promote Johnson Controls Smart Buildings value proposition
  • Collaborate with cross-functional teams to ensure campaigns are aligned with business objectives a-nd brand guidelines.
  • Conduct market research to identify target audiences and understand market trends.
  • Work with the content team to develop compelling campaign content, including copy, graphics, and multimedia, in collaboration with the creative team.
  • Utilize various marketing channels, such as email, social media, web, digital advertising, and events, to reach target audiences.
  • Monitor and analyze campaign performance metrics, providing regular reports and insights to stakeholders.
  • Optimize campaigns, web strategy and social media posts based on performance data and feedback to improve effectiveness.
  • Assist in maintaining and updating JCI's website content related to smart building solutions
  • Support the implementation of webbased marketing campaigns for smart buildings
  • Help monitor website performance and user experience, reporting issues to the team
  • Assist in basic SEO tasks and website analytics reporting
  • Collaborate with content and design teams to ensure web content aligns with marketing objectives
  • Develop and execute social media strategies to promote JCI's smart building solutions
  • Create and manage a content calendar for all social media channels
  • Analyze social media metrics and provide insights to inform squad strategies
  • Collaborate with other squad members to ensure integrated marketing campaigns
  • Manage social media advertising campaigns in coordination with the paid media team
  • Stay UpToDate with industry trends and best practices to continuously enhance campaign strategies.

Required profile : What we look for

  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • Proven track record of developing and executing successful marketing campaigns.
  • Strong analytical skills and experience with data-driven marketing.
  • Excellent project management and organizational skills.
  • Creative thinker with the ability to generate innovative ideas.
  • Proficiency in marketing automation tools and CRM software.
  • Strong English written and verbal communication skills.
  • Ability to work collaboratively in a fast-paced environment.

    • What we offer :

    Please see full job description

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