Analyst marketing Jobs in Lugano

Founded in 1948 in Milwaukee, Wisconsin, USA, Manpower is a leading international human resources company. Located in 75 countries worldwide, with over 3'000 branches, Manpower responds to the needs of its 400'000 customers.

Specialists in the recruitment and selection of permanent and temporary personnel in various economic sectors, we have been existing in Switzerland for over 60 years with more than 300 employees in more than 40 branches.

We are looking for a qualified marketing communication specialist, who will be responsible for managing the full range of activities pertaining to the planning, implementation, review, measurement and reporting of projects in promotional communications of specific products. The Marketing Communications Specialist will develop strategies and devise tactics to get the desired promotional campaigns delivered, across multiple channels, to intended stakeholders in order to achieve company's defined objectives.

Tasks :

Under the guidance of the Marketing Communications Manager, plan and project manage promotional activities for the assigned products throughout all phases : preliminary analysis and research, marketing communication plan creation, coordination of resources, implementation of individual activities, review and monitoring, production of reports.

The activities of the Marketing Communications Specialist are implemented in several key phases :

Preparation of promotion plan

Creation of first content for the website and for the support of industry sponsorship activities

Promotion of abstract submission in collaboration with the Programme team

Promotion of registration in collaboration with the Programme, Registration team and in-house scientific experts

Working with the Marketing Funnel to generate reporting and analysis in partnership with the Business Analysis Unit

Manage the creation and development of promotional materials for the assigned products, including working with the Branding and Digital teams and with external suppliers

Write, proofread and revise promotional messages (print and digital)

Manage all administrative and financial matters related to the promotional activities for the assigned products.

Requirements :

Bachelor Degree inCommunication and / or Marketing Studies or equivalent professional experience

C2 Level in English

Strong experience in communication project management, with a particular focus on product promotional communication

Experience in analysing business needs, designing appropriate marketing communication plans and implementing them

Other marketing experience - a strong plus

Advanced knowledge of Microsoft Office package,

Project Management tools

Ability to learn new systems / software as required

PLEASE REGISTER YOURSELF AND UPLOAD YOUR CV AT OUR OFFICIAL WEBSITE : , IN ORDER TO PROCESS YOUR APPLICATION.