Job Description
Join our team as Marketing Coordinator and become one of the authors of our story. The Marketing Coordinator will be key to maintaining The Woodward brand and elevating our storytelling. This role requires a foundational understanding of social media, an eye for design and an understanding of a luxury aesthetic. This role will maintain a strong entrepreneurial spirit, and is a self-starting team player that’s creative, innovative, and is willing to roll up their sleeves to implement the latest thinking in marketing, social media, and partnerships.
This role reports to Auberge's Marketing Manager.
Social Media & PR
- Works closely with the Auberge and The Woodward Marketing team to execute a social media strategy for The Woodward.
- Responsible for the day-to-day social media management for The Woodward, Bar 37, L’Atelier and Le Jardinier accounts.
- Daily posting on social media channels, works with Auberge Marketing + Social Media teams to review plans / copy / imagery.
- Works alongside other key roles within the organization and guides on-site property managers to generate content that aligns with the brand’s social media strategy, and speaks to a luxury consumer.
- Support the PR agency with reservations + creation of itineraries for influencers and press visits.
Marketing Partnerships
Support Marketing leadership with the strategic implementation of creative and on-brand partnerships designed to elevate the properties.Coordinate partner deliverables, and support with marketing collateral creation.Asset Management
Keep all marketing collateral and calendars up to date : Fact sheet, Property Guide, Promotional CalendarDigital Asset Management : Maintain and update photo and video library in accordance with our central process for the hotelWebsite
Responsible for the maintenance of website marketing materials, and other property updatesUpdate new experiences and blog posts to the website; Maintain calendars, activities, experiences, dining menus, and other events; Review for accuracy on a consistent basis; Promote key offers / events; Seasonal content / imagery updates.Marketing
Support marketing activation with the following functions :○ Manage the print marketing material needs for each property, including food & beverage collateral, Spa collateral, property collateral, and promotional materials.
○ Manage the production of digital marketing creative asset development.
Avantages
Un cadre de travail luxueux au bord du lac LémanUne ambiance chaleureuse et dynamiqueUne équipe à taille humaineDes réductions dans nos points de vente The WoodwardUniforme fourni et entretenuTarifs préférentiels sur les nuitées dans le groupe Auberge CollectionQualifications
Bachelor’s degree or at least 2+ years of experience in luxury or design space with experience in or an interest in social media management and marketingStrong understanding of a luxury brand and aestheticKnowledge of the local Geneva and surrounding marketExcellent verbal, written, presentation, and interpersonal communications skillsStrong attention to detail, ability to multi-task and manage time efficientlyDemonstrated ability to work with and support cross-functional project teamsMobile and social media / community experience an assetAvailability : As soon as possible.
The teams at The Woodward Geneva are waiting to welcome you for an exceptional experience !
Additional Information
At Auberge, we are passionate about our mission to be the best-loved operator of one-of-a-kind luxury properties and experiences. We are storytellers and story-makers, delivering simple pleasures and creating unforgettable memories. Born in Napa and inspired by the most relaxing places in the world, we prize simplicity, comfort, and beauty. Whatever role we play in Auberge, and wherever we work, we all live by the view that our core purpose is to enrich people’s lives. If you feel that our approach is aligned with your own passions and beliefs, then please talk to us about becoming part of our family. Please visit aubergeresorts.com to learn more about our Collection.
Follow us on Instagram, TikTok, Linkedin, Facebook and Pinterest : @Auberge and #AlwaysAuberge.
If you feel that our approach is aligned with your own passions and beliefs, then please talk to us about becoming part of our family.