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Marketing Technical Specialist

Marketing Technical Specialist

ProclinicalBasel, Switzerland
Il y a plus de 30 jours
Description de poste

Proclinical is seeking a dynamic Marketing Technical Specialist to revolutionize content creation and elevate campaign impact within gastroenterology. This role offers the chance to enhance content performance and insights, using advanced taxonomy and tagging techniques. Join us to work with a talented team, gain industry experience, and make a significant mark in the pharmaceutical sector. If you're looking for a challenging role with immense growth potential, this is the opportunity for you.

Please note that to be considered for this role you must have the right to work in this location or hold an EU passport.

Responsibilities :

  • Support the ICE Content Insights project by enhancing content performance and insights through taxonomy and tagging.
  • Onboard new brands and countries, working with systems like Veeva Vault, Veeva OnCore, and ShamanGo.
  • Ensure dashboard readiness for content performance tracking and plan for future expansions.
  • Maintain consistent and complete content tagging, identifying enhancements for operations.
  • Onboard stakeholders for new Waves and integrate brand-specific values into taxonomy.
  • Define business requirements for expanding taxonomy to new channels.
  • Drive regular reviews of content insights dashboards and define recommendations.
  • Coordinate with MarTech for training plans and dashboard finalization.
  • Manage taxonomy attributes and values for business and tech readiness.

Key Skills and Requirements :

  • Experience in content insights and taxonomy development.
  • Strong understanding of content tagging principles.
  • Familiarity with systems like Veeva Vault, Veeva OnCore, and ShamanGo.
  • Excellent project management and coordination skills.
  • Ability to work effectively with cross-functional teams.
  • Preferred experience in the pharmaceutical or healthcare industry.
  • Familiarity with MarTech tools and processes.
  • Strong analytical and problem-solving skills.
  • Excellent communication and interpersonal skills.
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