Talent.com
Revenue Operations & Marketing Ops Manager
Revenue Operations & Marketing Ops ManagerINEXTO • Lausanne, Vaud, .CH
Revenue Operations & Marketing Ops Manager

Revenue Operations & Marketing Ops Manager

INEXTO • Lausanne, Vaud, .CH
Il y a plus de 30 jours
Type de contrat
  • Quick Apply
Description de poste

INEXTO is a leading provider of software and services for Authentication, Secure Serialization, Track & Trace and Production Volume Verification. Its technology is already securing over 100 billion products annually in more than 1’700 manufacturing lines in 100 countries.

We provide solutions to help public and private organizations in :

  • Regulatory compliance & tax verification
  • Brand protection (anti-counterfeiting, anti-diversion)
  • Production & supply chain optimization
  • Customer engagement & circular economy

We’re scaling fast and need a motivated self-starter to build the engine that powers our growth. As our Revenue Operations & Marketing Ops Manager , you’ll be the architect of our CRM platform, the optimizer of our revenue funnel, and the go-to expert for marketing technology and campaign execution.

This role is for someone who thrives at the intersection of data, technology, and growth strategy - you’ll help us move faster, smarter, and more efficiently across Sales and Marketing.

We are pleased to offer this role in multiple locations : Switzerland (Lausanne), France (Paris), Poland (Kraków), and Spain (Madrid).

Key Responsibilities :

CRM platform architecture and management

  • Lead the selection, configuration, management, and optimization of a new CRM platform
  • Translate business requirements from each of our three business lines into a unified CRM architecture with consistent record types
  • Manage CRM migration efforts from the former CRM tool, including the transfer and mapping of historical data hosted in existing platforms
  • Design and implement record type architecture, workflows, standard & custom fields, and automations that reflect the needs of different business lines and stakeholders (Sales, Marketing, Finance)
  • Create detailed attribution reporting that links every lead and opportunity with the proper source and campaign
  • Maintain data integrity and governance across systems; establish policies for duplicate prevention, field usage, and integrations
  • Partner with sales leaders to optimize pipeline stages, forecasting, account ownership models, and quota / revenue tracking
  • Develop and maintain dashboards / reports that provide visibility into funnel conversion, pipeline coverage, rep performance, and revenue efficiency
  • Marketing Operations & Technology

  • Configure, manage, and optimize marketing technology platforms, including marketing automation tools, advertising platforms (e.g., StackAdapt, LinkedIn Ads), analytics solutions (e.g., Matomo, Google Search Console), and content management systems (e.g., WordPress).
  • Build, execute, and measure multi-channel campaigns (email, paid search, paid social, display, retargeting)
  • Develop segmentation, scoring models, nurture programs, and attribution frameworks to maximize lead conversion and revenue impact
  • Partner with creative and content leads to ensure smooth campaign launches and accurate tracking
  • Revenue & Performance Analytics

  • Build and optimize end-to-end reporting that connects marketing performance to sales outcomes and revenue impact
  • Implement multi-touch attribution models to measure ROI across channels
  • Deliver insights on customer acquisition cost (CAC), lifetime value (LTV), funnel velocity, and campaign efficiency
  • Translate insights into recommendations for leadership, helping allocate spend and prioritize initiatives
  • Qualifications

  • 5-7 years in Sales Operations, Marketing Operations, or Revenue Operations, ideally in organizations with diverse sales targets and complex sales cycles
  • Proven experience as a CRM administrator / architect (Salesforce, HubSpot, Dynamics, Sugar, or equivalent), with the ability to design complex objects, workflows, and integrations
  • Strong hands-on experience with marketing automation platforms (HubSpot, Marketo, Eloqua, or equivalent) and advertising platforms (Google Ads, LinkedIn, Facebook / Meta, programmatic / display)
  • Familiarity with CMS tools (WordPress, Webflow, Drupal, or other)
  • Strong understanding of demand generation, funnel management, and revenue attribution
  • Exceptional cross-functional communication skills and stakeholder management; able to translate technical detail into business impact.
  • HUGE PLUSES : CRM administrator certifications, Marketing Automation certifications, and web analytics certifications (GA4, etc.)
  • Why You’ll Love It Here

  • You’ll be the architect of growth infrastructure - shaping how Sales and Marketing work together from the ground up
  • You’ll get to experiment, move quickly, and see your impact in real time
  • You’ll have a clear path for growth as we scale
  • Can't cover everything? No problem. We don't expect you to know everything, but we value your ability to apply your knowledge effectively and collaborate with colleagues and clients. Specialized knowledge, openness, and a keen interest in learning and applying new skills are essential.

    Créer une alerte emploi pour cette recherche

    Marketing Manager • Lausanne, Vaud, .CH

    Offres similaires
    Head of Audience & Distribution

    Head of Audience & Distribution

    HackVentures • Lausanne, Vaud, Switzerland
    Télétravail
    Quick Apply
    Working closely with : Events, Sales, Editorial.Hack exist to help founders building hard tech in climate move faster.Our flagship event, the HackSummit, brings together 1000+ of the most driven fou...Voir plus
    Dernière mise à jour : il y a 7 heures • Nouvelle offre
    Teamlead Promotion (m,f,d) Région Lausanne

    Teamlead Promotion (m,f,d) Région Lausanne

    Adecco • Lausanne, Vd, Switzerland
    Nous recherchons des personnes dynamiques et engagées pour des missions flexibles les soirs de jeudi, vendredi et samedi, pour des tournées dans des restaurants, bars et clubs, pour chaque fois de ...Voir plus
    Dernière mise à jour : il y a 26 jours
    Client Relationship Advisor

    Client Relationship Advisor

    theHRchapter • Lausanne, Vaud, .CH
    Quick Apply
    Your Strategic Partner for HR, Payroll & Headhunting Solutions.The role focuses on developing and maintaining client relationships, delivering clear guidance on client solutions, and supporting gro...Voir plus
    Dernière mise à jour : il y a plus de 30 jours
    Manager Contentieux

    Manager Contentieux

    Adecco • Lausanne, Vaud, Switzerland
    Notre client, une entreprise reconnue dans son secteur d’activité, recherche un(e).Superviser l’équipe contentieux et coordonner les actions de recouvrement amiable et judiciaire.Définir et mettre ...Voir plus
    Dernière mise à jour : il y a plus de 30 jours
    Freelancer Group Fitness Instructor (m / w / d)

    Freelancer Group Fitness Instructor (m / w / d)

    PureGym AG • La chaux-de-fonds, NE, CH
    En tant que membre du groupe international.Europe et sommes ainsi parfaitement positionnés pour poursuivre et réaliser nos objectifs ambitieux. Ainsi, nous pourrons à l'avenir apporter une contribut...Voir plus
    Dernière mise à jour : il y a plus de 30 jours
    Speaker & Partner Success Leadtribution

    Speaker & Partner Success Leadtribution

    HackVentures • Lausanne, Vaud, Switzerland
    Télétravail
    Quick Apply
    Freelance or Part-time (40–60%).Location : Remote - on site work from April 19 to April 24, in Lausanne.Hack exist to help founders building hard tech in climate move faster.Our flagship event, the ...Voir plus
    Dernière mise à jour : il y a 7 heures • Nouvelle offre
    SEO Specialist

    SEO Specialist

    RM Staffing B.V. • Lausanne, VD, CH
    We are seeking a skilled and data-driven.In this role, you will be responsible for optimizing our website and content for search engines to increase organic visibility, traffic, and conversions.You...Voir plus
    Dernière mise à jour : il y a plus de 30 jours
    Sales Manager Hôtelerie

    Sales Manager Hôtelerie

    Adecco • Lausanne, Vaud, Switzerland
    Dans le cadre du développement de nos activités commerciales, nous recherchons un(e) .Élaborer et mettre en œuvre la stratégie commerciale pour maximiser le chiffre d’affaires.Prospecter activ...Voir plus
    Dernière mise à jour : il y a 6 jours